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Start-Up Turns Any Image Into An Ad

February 15, 2014: 12:00 AM EST
Technology from a Finnish start-up called Kiosked claims to turn any visual element on a web page, including photographs and videos, into advertisements. As the New York Times says, Kiosked works like this:
"...publishers who want to earn revenue from photographs and videos on their sites place a snippet of code from Kiosked on their pages. When a reader visits the page, Kiosked does a split-second scan of the written material that accompanies a photo on the page — perhaps a news story or a product review. It then presents a selection of one or more relevant products or services the reader can buy online, overlaying the items on a strip that hovers above the photo."
"Photos Become Ads With New Technology", February 15, 2014, © New York Times
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